Oktoberfest 2020

Sep 15, 2020

by Luke Dubois


This year: An At-home, DIY Celebration.

This year’s Oktoberfest, billed as “The biggest folk festival in the world” is cancelled due to the COVID-19 pandemic. In years past, crowds in the millions poured (pun intended) into Munich, Germany to partake in the festivities. Densely packed tables in tents seated the revelers as they enjoyed the authentic beer and cuisine of Germany.

2020 is anything but a normal year, and in April, Dieter Reiter, Mayor of Munich,  announced the cancellation, visibly disappointed by the turn of events. “A decision that saddens us all: It affects me, deeply and personally. A festival for millions, which stands for Munich, for the joy of life, for Bavaria, cannot take place”.

The Bayerische Staatsbrauerei Weihenstephan is a German brewery located on the site of the former Weihenstephan Abbey in Freising, Bavaria.
The Bayerische Staatsbrauerei Weihenstephan is a German brewery located on the site of the former Weihenstephan Abbey in Freising, Bavaria.

The good news is the breweries didn’t get the memo. They’ve been steadily preparing their signature offerings anyway. And so this year’s Oktoberfest, like everything else, will become a remote celebration carried out in the living rooms, kitchens and back yards of folks across the world.

So get out to your local liquor store, pick up some traditional Bavarian beer and try your hand at making your own pretzels and schnitzel… 2020 is now officially the year of the DIY Oktoberfest. Prost!

DIY pretzels for the win!
Safely share a beer with a friend over a Zoom call.
For the first time in the brewery’s 202 year history, Bitburger will offer a seasonal German Style Festbier.
Erdinger Oktoberfest expertly combines smooth malt aromas with a pronounced hop bitterness. This well-balanced flavor is complemented by gently sparkling carbonic acid to give it the typical liveliness of a genuine wheat beer. Smooth, strong and irresistible—brewing tradition at its finest.
This amber bier style was developed more than 200 years ago to celebrate the original Munich Oktoberfest. The Märzen name originates from “March bier” because it was historically brewed in March, to be available for its peak flavor by the Oktoberfest celebration.
Hofbräu Oktoberfest beer is a full-bodied, bottom-fermented specialty beer. With its fine hoppy aroma, it’s perfect alongside a classic Oktoberfest roasted chicken.
Paulaner has been brewing beers since 1634, beginning in a monastery. Every Paulaner beer is still brewed exclusively in Munich, strictly according to the Bavarian Beer Purity Law. Over the years since then they have expanded to become one of the historic and celebrated German breweries.
The Märzen name comes from “March beer” because it was historically brewed in March to be at peak flavor for the Oktoberfest celebration.
The Weihenstephan Monastery Brewery —after nearly a thousand years—still stands upon the Weihenstephan Hill, proud of its quality and its tradition and conscious of its position as the oldest existing brewery in the world.
Pours a bright gold/amber color. The aroma features bright malts and floral hops with hints of grains, caramel & fruity esters. The taste opens with sweet, caramel malts accompanied by festive spices, honey, biscuit and a blend of floral, grassy hops.

Wine Warehouse Portfolio

Wine Warehouse was founded in 1973 by brothers Bob and Jim Myerson who wanted to share their enthusiasm for premium quality wine with the wine trade in Southern California. Today, the company is one of the largest distributors of alcoholic beverages in the United States with branches in Northern and Southern California covering the state. We are dedicated to offering a wide selection of wine, beer, spirits, non alcoholic beverages, and glassware to licensed retailers and restaurateurs in the California market.

Breakthru Beverage California South

6550 E. Washington Blvd
Los Angeles, CA 90040

Breakthru Beverage California North

912 Harbour Way South
Richmond, CA 94804